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Content Marketing

online content

How to Create Winning Online Content for Your Business

In a digitized world, every business recognizes the importance of compelling and engaging online content. However, a majority of us struggle when it comes to creating such content that can grab the attention of the target audience and produce results. The challenge is that in an endless ocean of online …

Plagiarism

The Fine Art of Plagiarism and How to Avoid It

Students learn about plagiarism at an early age.   They are all schooled with the risks of being a “copycat. “ Such acts can mean a zero grade and maybe even expulsion. Most adults recognize that plagiarism is a black mark when it comes to integrity and reputation. Originality is key …

ghostwriter

Confessions of a Seasoned Ghostwriter: An Interesting Perspective

As a professional writer, I seldom write in the first person.  The truth is that in many cases, I am a ghostwriter.  Frankly, only a select few know I am responsible for what they read.  Alas, I seldom get the credit for my words. Make no mistake.  I would love …

Content marketing

What You Need to Know about Content Marketing

If you’re in any type of business, you need to know about content marketing.  Not sure what we mean?  We’ll give you some insight. Content marketing pertains to your online presence.  It’s your opportunity to develop your brand.  Showcase your business.  Do it through blogs.  Social media.  Videos. There’s an …

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